PPC Blog: bumper ads

Bumper Ads: Your Six-Second Secret Weapon

Bumper ads are easy to dismiss.

After all, what can you possibly accomplish in just six seconds?

As a result, some advertisers dismiss them out of hand.

But they’re missing the point.

Because bumper ads aren’t designed to be used in isolation.

Combine them with other advertising, such as additional bumper ads or a TrueView video for action ad, and you have a powerful new tool in your arsenal.

In this post, we’ll look closer at bumper ads and examples of how they can be used.

But first, let’s examine the ad format itself.

Bumper ads

Continue reading »

Ready to improve your PPC return?Contact us

“Working with Group Twenty Seven has been tremendously valuable for our PPC goals. They are constantly bringing fresh ideas to the table and are focused on increasing our sales. The personal touch and flexibility they provide has made working with them not only a great experience, but also our ROI continues to grow. I have and will continue to refer the talented Group Twenty Seven!”

Matt Grimm, Ecommerce Director at Red Star Traders

More testimonials